Pricing

Simple pricing.
No surprises.

Run your whole season free for 4 months. Upgrade to Pro when you're ready for personalized end-of-season letters, unlimited players, and full season history.

4 months free
Individual coaches
Free trial
$0/ 4 months
No credit card required

Core player development tools for one team, free for a full season through playoffs.

Get started free →
1 team
Up to 20 active players
Player goals (shareable links)
Multi-coach evaluations
Season check-ins
Player challenges + logging
Automated end-of-season letters
Year-over-year player history
Unlimited teams + players
Program overview dashboard
Individual coaches
Pro
$19/ month
or $149/year — save 34%

Automated end-of-season letters using player goals, coaches’ input, and tailored to your voice. Unlimited players and teams. Full year-over-year history.

Upgrade to Pro →
Unlimited teams
Unlimited players
Player goals (shareable links)
Multi-coach evaluations
Season check-ins
Player challenges + logging
Automated end-of-season letters
Year-over-year player history
Full data export
Program overview dashboard
Running a multi-coach program or association?
Association plans give program directors visibility across every team — each coach, every roster, program-wide eval defaults, and a unified development dashboard. Pricing is tailored to program size.
Learn about associations →
What's included

Free vs. Pro — side by side.

FeatureFreePro
Teams1Unlimited
Active players20Unlimited
Player goal links
Multi-coach evaluations
Season check-ins
Player challenges
Automated end-of-season letters
Year-over-year history
Full data export
Program overview dashboard
Common questions

Everything you need to know.

How long is the free trial?
Four months from the day you sign up — long enough to run a full season through playoffs. You get one team with up to 20 active players, plus player goals, multi-coach evaluations, check-ins, and challenges. No credit card required to start.
What happens when my 4 months are up?
Your data stays exactly where it is — nothing is deleted. You'll need Pro ($19/month or $149/year) to keep adding evaluations, check-ins, and goals. You can export or upgrade at any time, and you'll get reminders before the trial ends, not after.
What's the difference between the trial and Pro?
The trial covers the core season workflow — goals, evaluations, check-ins, and challenges — for one team. Pro adds personalized end-of-season letters, year-over-year player history, full data export, unlimited teams and players, and the program overview dashboard.
What counts as an "active player"?
An active player is anyone currently on your roster. The 20-player limit on the trial applies to active roster spots. If you remove a player, that spot opens up.
Can I add multiple coaches to a team?
Yes — on both plans. Invite assistants, skills coaches, and goalie coaches. Each gets their own login and contributes evaluations under their name.
Do players need an account?
No. Players receive a personal link and respond directly — no signup, no password, no app download required.
What happens to my data if I downgrade?
Your data is never deleted. If you downgrade from Pro, your history and letters remain accessible — you just won't be able to generate new personalized letters or add players beyond the trial limits.

More questions? Visit the full FAQ or email us.

Every player on your roster
deserves a coach who was paying attention.

Start free →

Free for 4 months · No credit card required